EulerFoldProduct-Led Growth Designer
Product-Led Growth Designer
“A 2-week intensive roadmap to master the principles of Product-Led Growth design, focusing on combining UX research, analytics, and conversion psychology to optimize user flows, onboarding, and feature design for sign-ups, engagement, and retention.”
W1
Understanding PLG Principles & User Acquisition
By the end of this module you will be able to analyze user behavior using basic analytics, identify key conversion points, and design initial user flows optimized for sign-ups and activation.
2 videos
3 readings
4 topics
1 homework
W2
Optimizing for Engagement, Retention & Data-Driven Iteration
By the end of this module you will be able to design features that drive continuous engagement, implement strategies for user retention, and use analytics tools to identify drop-off points and inform design iterations.
2 videos
3 readings
4 topics
1 homework
References
Week 1: Understanding PLG Principles & User Acquisition
Week 2: Optimizing for Engagement, Retention & Data-Driven Iteration
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